Mike Arnone
@freakingcoolindies
I help indie devs become Indiepreneurs: sustainable founders, not just developers. Curator of the best minds in game business & marketing
Last week I interviewed @bradshankar.bsky.social from Mobile Syrup all about how to reach out to and work with journalists to get your indie game covered. Now Bluesky only let's me post 4 images, so catch the full episode if you want ALL of the tips!!! youtu.be/DtJfEz7jtDA
Raising awareness and donations for the Able Gamers Charity means some meaaaaan 7:00 am track runs 😭🥵🥵🥵 gofund.me/d610ff6cc Toronto Marathon coming quickly, and it's time to kick things into high gear.
This is why we do it!!!!!! My goal with Freaking Cool Indies is to help game devs navigate the business and marketing side of game creation, and when these types of messages come in, it means so much more than I can ever describe.
NEW EPISODE!! 🎙️ I spoke with Mahdeen Abrar, CEO and co founder of Jestr, about how indie devs can actually win with shorts in 2026. We cover TikTok, Reels, YouTube Shorts, hooks, creator campaigns, and why one viral video is not the goal. www.youtube.com/watch?v=0MAL...
I just talked to a games recruiter who has made 500+ hires, including 100+ in 18 months. He sees thousands of CVs. And he says the reason great devs get passed over usually has nothing to do with talent. 🧵
When the 2TB+Controller Steam Machine comes in at an eye watering $2,302.94 Canadian (after tax). 😭 This companion cube is gonna have to wait for a few price drops 🧊
With the current state of the games industry, I don't need to sit here and let you know that getting noticed and hired is no easy task. But this weeks episode (launching tomorrow) is here to lend a hand! Can't wait to get this one out in the wild!
Mateo Covic (@zoroarts.bsky.social) is a 23 year old solo dev from Germany. His co-op rage game Paddle Paddle Paddle launched with a moderate 11k wishlists. It has now sold 200,000+ copies and made over $1,000,000. Here is the wild part. 👇 🧵
Well this is a fun way to start the weekend! 🫨 Thank you all for your continued love and support as this mighty community continues to grow! 🫶 🩵 #indiegamedev #gamedev #gamemarketing
Chris Zukowski built the exact thing we're all chasing with our games. Super fans. A thriving Discord. A newsletter he owns outright, so he reaches his people anytime. No algorithm permission required. New FCI episode out now. 🎧 youtu.be/2QzUy4wqk6U #indiedev #gamedev #indiegame
Experiment hypothesis: How much does colour effect click-through rate Counting the day that Steam allows indie devs to A/B test capsule art. Would be such a game changer. Game devs, any guesses before the analytics start rolling in? P.S. launching an episode with the Chris Z tomorrow. 👀
NBA playoffs offs + Echo Generation 2 = A quality evening! #Echogeneration2 #Indiegames #canadiangaming
Anyone who says creating content is easy is full of 💩 ! 36 takes later, but we finally nailed the intro! 😂 😭
INDIE GAME DEVS, WHO WANTS A FREE GAME? To celebrate the launch of Echo Generation 2 I have partnered with @cococucumber.bsky.social to give away a free copy of the game 🎉 🎟️ Winners will be selected on Tuesday, June 2nd Entry info can be found in the thread!
Followers ≠ fans. A follower clicked a button. A fan tells their friends, defends your game in the comments, and shows up on launch day. That's what this week's episode is about. So join me and @MalloryLoar! Freaking Cool Indies the weekly podcast for indie game developers. 🎧 youtu.be/rC9fvhTCX2c
After seeing the reviews come in, a VERY easy day 1 buy. Wish me luck! 🫡🫡 #tombwater
And that's credits, ladies and gentlemen! Ghost of Yōtei, what a journey it has been. 9/10 🤝🙏🏻🎉
The final episode of 2025 is LIVE! Devlogs, Discipline, and No Zero Days with the one and only DevDuck An absolute honour to chat with the legend himself, and what an amazing day to end off the year. Watch Now: youtu.be/w10BNpzgJs0 Happy New Year, everyone! 🎉
I have been waiting for this day for MANY years and I couldn't be more excited. Let's do this, Samus! #MetroidPrime4Beyond
What amazing soul want's to help a guys dream come true and be my 700th youtube subscriber! 😭 🙏 🩵 If you are an indie dev struggling with the business and marketing side of game creation, every ounce of my channel is dedicated to helping you. www.youtube.com/@freakingcoo... I appreciate you! 🫶
Newest edition to my indie game vinyl collection 🔥🔥🔥 @maxinfernogames.bsky.social ! It finally came in! 🙌🏻🙌🏻
Buzzing right now. Just wrapped recording with @maxinfernogames.bsky.social talking about their incredible cozy hit, 'A Little to the Left.' Lukas, Annie - you both are absolute rock stars! Episode will be releasing on Tuesday!
🦵NEW EPISODE: Kickstarter Reward Strategy: Lessons from $300K in Successful Campaigns with Sam from Indievelopment! 🎧 Listen now: freakingcoolindies.com/12-2/
Trobbio has one of the best death animations in all of gaming. What a performer!! (Hated this boss so much, though! 🌪️🌪️)
Happy 24th Birthday, GameCube! Double Dash, Metroid Prime, RE4, Soul Calibre, the hits go on. Underrated console IMO
🌟 INDIE SPOTLIGHT: Star Rift Saga My guest this week, Jacob Vela didn't just talk legal theory, he walked the walk. His Metroidvania is great, and it features a brilliant Tetris-like skill customization system. Good stuff, Jacob! Check it out: store.steampowered.com/app/2158690/Star_Rift_Saga/
When friends make a game together without formal agreements, who owns the IP by default? ALL OF THEM. Equally. Regardless of contribution. This creates a legal nightmare where anyone can sell the game. Contracts aren't about trust, they're about clarity.
This week are talking game law! ⚖️ 💼 What's the most confusing legal thing about game development that you've always wondered about? Drop your questions below and let's help each other learn! No question is too basic.
🚨 NEW EPISODE: From Idea to Trademark: Protecting Your Indie Game the Right Way ⚖️ Story time: Your indie game just hit 100K downloads. Congratulations!! 🎉 But then the legal nightmare begins... 🧵