Client: "I highly recommend Marcia Macomber..." There's more but little space here. Challenges: meet Accessibility demands & put the legally blind client at ease thru the building process. RESULTS -She received a commission for a new gallery show as a direct result of having her site. Win-win!

🏰 Mind the kingdom. Fix the drawbridge. Feed the town crier. Chase away the dragons. Welcome the travelers. That's website maintenance. Want to know more? Link in first comment.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Lisa Harris-on The Bluffs Between Us; Johanna Ramos-Boyer- JRB Communications; Eric Marshall, Closet Training Guru; Antoinette Engelke, Soaring to Source & Ashley Burnett of Wine Women. Tune in to 91.3 fm or ksvy.org.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Hannah Romanowsky, MA, host of Dance & Dish; Robin Barber, The Baby Fairy Shoppe; Hoong Yee Lee is a speaker and thought leader; Holly Beitel, Business Coach; Lucy Lewand, Happy Hospitality Solutions. 91.3 fm/ksvy.org.

Most people use AI to write emails. That's useful. But it's only scratching the surface. What if AI could qualify leads, prepare estimates, answer customer questions, or monitor your business while you focus on running it? I put together 25 practical AI ideas for small businesses: Link in comments

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests & their books: @stevenpressfield.bsky.social -The Arcadian; @bethnoveck.bsky.social -Reboot: AI; Tok Mullaney -How We Disappear; Ana Manwaring -Mortal Revenge; & Steven Kotler -We Are as Gods. TUNE IN: 91.3 fm/ksvy.org .

What if AI could spot sales opportunities before you did? New AI prospecting tools can monitor buying signals, research prospects & draft personalized outreach while your team focuses on building relationships. More details on this time-saver in the 1st comment.

If you're looking at #HumpDay and not seeing the light at the end of the tunnel, remember these words. And for your website, not every page on your site will be a winner. Learn, refine, try again. Who's muscling through today?

I attended Marybeth Welty's masterclass a week ago, featuring her AI-powered networking system & was blown away. 💯 She's repeating the class on the 29th. If you'd like to get in on this $65K in revenue from networking, my link to the details is in the 1st comment.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Planning Commissioner Larry Barnett; Jill Lublin, PR strategist; Scott Weidensaul, NYT bestselling author; Darlene Tychansky, mindset coach; & @winotone.bsky.social, web dev! 91.3 fm or ksvy.org.

Are you marketing to giants or talking to the "short" list? 🐾 If you want to be noticed in a crowded market, you don't need to be the tallest; you just need to be in the right line of sight. Stop expecting them to find you. Go where the paws are.

Small business owners face a conundrum: How do they adapt AI into their daily workflows when every minute is already accounted for? Further, if they don't incorporate AI tools, will they remain competitive? What are your thoughts? #AITools #AI4SmallBusiness #AIadaptation #AIatwork

Your website is 100% yours. It's not owned by any of the social media giants who dictate what does or doesn't appear on the site. Take advantage of your ownership to show customers what true value really is. Do you make this distinction in your marketing efforts?

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Fred Allebach, Dr. Robin Blackstone, Lori Varsames, and Dylan Williams, senior IT consultant. Listen in at 91.3 fm or ksvy.org.

😩 Frustrated with AI responses? Do you have to re-explain from scratch too many times? Is the output formatted incorrectly? 😩Our "AI Basics Training" virtual classes provide the solutions you need. Tap the link in the 1st comment for details, dates & pricing (next class June 18th)!

Customers don't necessarily object to paying more. They object to paying again. Bundled pricing, subscriptions, & flat-rate shipping can often outperform more complicated pricing structures—even when the total cost is similar. What pricing practices make you feel nickel-and-dimed as a customer?

Your marketing may be suffering from excessive politeness. Instead of: "Discover our award-winning Rosé." Try: "Don't let summer pass without a great Rosé in your glass." The trick is using just enough FOMO to get att'n—w/o sounding like an infomercial. Have you tested this in your own marketing?

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: David Woo; Elizabeth Margulis; Eric Marshall; Robert G. Wilkinson, author of Tyrants and Rogues; & Ashley Burnet from Wine women. Tune in to 91.3 fm locally or ksvy.org.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Hannah Romanowsky, MA, Dance & Dish; James Romm, author of Since You're Mortal; Dr. Quinton Martins, mountain lion expert of True Wild Conservation & Jen Crowe, founder of We Walk with Her. Listen: 91.3 fm or ksvy.org.

AI-"It’s not really a question of “Should I use it?” anymore. It’s “Can I compete without understanding how it’s reshaping the rules?” How are you incorporating AI into your business model & strategy? Link in comments. Image: Paul Conyngham & his dog, Rosie. Details in the full post.

WhaleSpotter, an AI system, scans SF Bay around the clock for whale blows and heat signatures up to 2 nautical miles away, alerting mariners to slow down or reroute when whales are nearby. Pretty cool! (AI created image.) Link to the story & details in the comments.

Customers want to feel: ✔ Confident ✔ Comfortable ✔ Reassured ✔ Like they made the right decision That feeling matters more than most businesses realize. What’s something your business does that immediately helps people exhale a little? Comment below.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Fred Allebach, active citizen; Erin Kirschenmann, founder of Novel Pairings; Lori Varsames, leadership coach & Dylan Williams, from CEG, tech support in the North Bay. Listen in at 91.3 FM or ksvy.org.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Eric Jay Dolin, author of The Wreck of the Mentor; Eric Marshall, Closet Training Guru; Jennifer Singer, founder, Clarity in Your Pocket; & Moret Brealynn, Wine Women. Tune in to 91.3 fm locally or ksvy.org.

“Websites are dead.” Sure. And email was dead. And blogs were dead. And apparently attention spans died somewhere around 2017. This week: 🏠 Website vs. landing page 🎯 What each actually does 🧠 Why persuasion architecture matters ✈️ Why no aircraft are involved Link in the comments!

CLIENT SHOWCASE: The Hide House in Napa, Calif. has been providing leather to clients for decades. Automotive, aircraft, upholstery, saddlery...w/1,000s of hides in stock. They were a joy to work with on their new website. May the Leather Force Be with Them 😉 View at hidehouse.com

CASE STUDY: Small winery, simple objectives: production <250 cases, small budget. Ecomm website needed fast. (It was almost Thanksgiving at the time.) Client: "I’m very impressed with your ability make a story with headings and pictures to my words." What you get in a week: junemountainvineyard.com

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social when we'll be talking vegan vibes. Michelle Rulmont, La Belle Vie Tours; Hannah Romanowsky, MA, CFNC, Dance & Dish; Terri Penquite, CSW, Nova Terra Kitchen&Creamery; Alison Kilmer & Miyoko Schinner. Listen @ 91.3FM/ksvy.org.

Steal these guerrilla marketing moves 👀 Small budget. Fast execution. Big visibility. If your marketing feels invisible, it might be time to get a little unconventional." Link in comments.

TUNE IN MONDAY to the Morning Show 8-10am PT on @ksvysonoma.bsky.social Guests: Larry Barnett, planning commissioner; Cindy Cowan, Texas Oil Lady; Bailey Cooke of Aeternum Choir; @adrianwoolfson.bsky.social author of On the Future of Species; & @winotone.bsky.social. Listen in at 91.3 FM ksvy.org.