Human Hatstand
@johnnieego
Marketing, Creativity, Loyalty, Mental Health & Hat. Never forgot about Dre. Exactly the RIGHT kind of idiot. Manbassador & Fractional CMO. ░B░l░N░S░I░N░B░I░O
IKEA has now had my cease-and-desist over their infringement of my Bin Juice brand for nearly two weeks now. No response. IKEA, send me a bottle of your Great British Bin Juice and I’ll taste-test it against my Bin Juice on the podcast. #IKEA #BinJuice #Binfluencer
I've written a letter to IKEA demanding that they apologise for infringing upon my vodcast and podcast brand, Bin Juice, and maybe do a collab or send me some free meatballs and Daim cheesecake. I appreciate your support in this difficult time. #JusticeForBinJuice #IKEA #BinJuice
Is there any other industry where untrained people get paid to just wing it? If you actually understood marketing, if you had any training at all you'd know you don't need to hack it. It's time for growth hackers to get in the bin. #DownWithGrowthHacking #BinJuice #ProperMarketing
Day 1 at DMWF Europe 2025 in Amsterdam chairing the Omnichannel Marketing & Personalisation stage. Let’s call it a Binman’s holiday. #BinJuice
Ask for permission before or forgiveness after? To be fair, I actually asked if I could pay to sponsor the bins at B2B Marketing Live and they said no. So hopefully they forgive me this.
They said it shouldn't be done, but as usual I didn't listen. Introducing the Bin Juice toiletry range: 🚽 Eurgh de Toilet, Poor Femme et Homme. 🧟 Spray Poor Corpse, Poor Femme et Homme. 👨💻 Gel Douche, Poor Femme et Homme. The Stench of Success.
Standing out in a crowded market isn’t luck, it’s strategy informed by diagnosis. In my recent masterclass with Fabric, I explored how to identify your true competitors, uncover what makes your brand distinctive and turn insights into growth. fabric-academy.com
Never, ever, bloody ever, send a cold email and expect the recipient to have to reply and type something to stop hearing from you. Add an unsubscribe link. Better still a link and a header. They owe you nothing. Not a thing. Nil. Nada. Nish. Get in the bin.
NPD drop. Bin Juice Eurgh de Toilet. Poor femme et homme. Ad made by AI to keep it as nonsensical as all fragrance ads. PS no this isn't a joke, I've only gone and done it.
Today Hat took me to York for a three Cs workshop with my brilliant new client. I am now traveling back and they only have a bloody deal on beer, boom #AdventuresOfHat
Post a fictional comedian who definitely would accept an invitation to the Riyadh Comedy Festival.
It's OK to not be OK. Even when you feel completely alone, unseen and seemingly with no light at the end of the tunnel, you can get through. I did. And I speak about it now in the hope that just one person feels seen, understood, and able to move through the worst times.
Squeak, it's this week! 2 days till me & Storm tell you how to sell more by understanding what your potential customers need, when they need it & who the EFF they even are with practical tips & real world examples. Find out how to get rich Wednesday at 2PM BST. luma.com/41hxut3t
Thank you LinkedIn for auto-captioning me looking for somewhere that sold dead parents rather than dead parrots. A darker turn than I or Monty Python ever intended, but also suggests that the robot overlords aren't quite ready to take over the planet just yet. PS free webinar here lu.ma/41hxut3t
Watch me and Amy chat shit whilst cooking chana masala live on Unicorn Chef tonight at 6:30 BST on YT: lnkd.in/eBx6NVUv and on Twitch: lnkd.in/eHsXpvSs
The Magic of Selling... Fork Handles. September 10th 2025 2PM BST: The Magic of Selling the Right Thing, at the Right Time, to the Right People. #Marketing #productmarketfit #webinar
