amazon takes 30-40 cents of every dollar on the platform now. seller fee. fulfillment. advertising to rank on your own category. returns. launched a product at a 60% gross margin. saw 18% in the bank after the channel. that math is not getting better. #Ecommerce #CPG #OperatorLife

full-time daycare in LA runs about $2,400 a month that's before after-care, before the sick days when they turn you away at the door, before you figure out what you do in the summer people act like childcare is a personal choice problem. it's a math problem.

$210. That's what the average low-income renter has left after paying rent. Not fun money. For food. Medicine. A car breaking down at the worst possible time. But sure, "strong economy."

the government just put a 25% tariff on new cars. vehicles 25 years and older? still at 2.5%. so grandpa's 1994 F-150 sitting in the garage is now, accidentally, the most tariff-optimized vehicle in the driveway. nobody planned this. it just happened.

1773: no taxation without representation. 2026: corporations get the representation, we get the taxation. happy birthday to the country we built and then quietly sold to a lobbying firm in delaware. #IndependenceDay #CorporateInfluence #MoneyInPolitics

the coffee shop on my corner closed last month. a chase bank is going in. that's the third one this year on the same street. we keep asking why main street is dying. we sold it. to a strip mall REIT in delaware that has never set foot in this town. #MainStreet #SmallBusiness #LocalEconomy

the "girl dinner" to "girl math" to "girl economy" pipeline happened so fast that nobody noticed we just rebranded every basic human behavior and put it on a tote bag. i respect the hustle.

The most expensive consultant you'll ever hire is the one you keep because firing them feels awkward. Not because they're delivering. Because the conversation is uncomfortable. I have watched companies extend six-figure retainers on pure social avoidance. Discomfort is not a strategy.

Took a 30-minute lunch today. First one in three weeks. Sat outside. Ate actual food. Did not check Slack. Wildly productive afternoon. Probably not a coincidence. Nobody writes about this because it doesn't scale into a framework. But it works. #founders #consulting #DTC

my dad drove a '75 Chevy Blazer until the wheels fell off. not figuratively. the thing had 280,000 miles, a cracked dashboard, and a janky radio nobody asked for. he kept it running with a wrench, a can of WD-40 and sheer stubbornness.

The wildest thing about AI tools is how many people use them to go faster on the wrong thing. Speed isn't the unlock. Clarity is. If you don't know what you're trying to do, AI just helps you do the wrong thing with more confidence. #AI #operations #ecommerce

Every builder I respect has one thing in common. They're not trying to be interesting. They're trying to be useful. The content doesn't go viral. The company grows anyway. The clients stay for years. Useful compounds. Interesting fades. #consulting #founders #scaling

AI doesn't just cost money. It costs attention. Every tool you add to your stack is a decision you outsourced. Every workflow you automate is a muscle you stopped using. I'm not saying that's bad. I'm saying be intentional about which muscles you're letting go of.

Everyone's busy. Nobody's making progress. Busy is what happens when you mistake activity for direction. I've walked into companies drowning in meetings, reporting, and "initiatives," where the actual bottleneck sat untouched for 18 months because nobody wanted to own it. Busy is comfortable.

Summer homework packets. My kid looked me dead in the face and asked why school sends homework when there's no school. I had no good answer. He's right. It's completely insane. Some things I just take the L on. #parenting #summervibes #dadlife

I literally do not care. Please get this notification out of my way. #claude

The subscription is the smallest cost of AI. Everyone talks about what AI can do. Almost nobody talks about what it actually costs. And I don't mean the $20 a month.

The skills that built $5M are breaking $50M. Not the market. Not the team. Not bad timing. Your instincts have become your ceiling.

Claude just tried to make a table in Notion and instead made total garbage. This is opus 4.6 btw. It's done this a million times before. But right now it's stuck in dufus mode